How to change your hours on Google, and set holiday hours
When someone searches your name, the hours Google shows are the ones they believe. If they say 5 and you close at 4, you get the person at the door at 4:30. If they say closed on a day you're open, you never meet the person who decided not to come.
You can fix it yourself, and it takes a few minutes.
Change your regular hours
- Go to business.google.com and sign in with the Google account that manages your business.
- Select Edit profile, then Hours.
- In the "Business hours" section, next to "Hours", select the pencil (Edit), then Open with main hours.
- Tick the box next to each day you're open.
- Use the dropdowns to set when you open and close.
- Select Save.
If you'd rather show no hours at all, pick Open with no main hours instead and save. Most shops are better off with hours shown.
Set holiday hours
Set your regular hours first. Google only shows holiday hours when your regular hours are set to "Open with main hours".
- Go to business.google.com, then Edit profile, then Hours.
- In the "Business hours" section, next to "Special hours", select the pencil.
- Pick the date. For a date Google suggests, select Review. For your own date, select Add a date and type it in.
- If you're closed all day, leave the Closed box ticked. If you're open short hours, untick it and enter them.
- Select Save.
Special hours are for a few days at a time: a statutory holiday, a long weekend, a staff trip. If you're closing for longer than that, use Temporarily closed instead (the same Hours screen has it), so Google doesn't keep telling people you're open.
Do it before the day, not on it
Set holiday hours a week or two ahead, when you're thinking about it. The day before Christmas is when nobody has time, and it's also when people search the most.
If you'd rather not
If this is one more thing on a list that never gets done, text me. I keep your website's hours right too, so Google and your site say the same thing. On the made-up gift shop in my examples, the hours sit at the top of the first screen, because that is the thing a customer is looking for.